Filmora vs VidAU: Which Video Editor is Right for You?

When it comes to video editing software, two names are making waves: Filmora and VidAU. Both cater to creators who want powerful editing tools without the steep learning curve of professional editors. This article compares the two, exploring features, pricing, usability, and unique strengths so you can decide which one suits your needs.
Wondershare Filmora Overview
Filmora, developed by Wondershare, has built a strong reputation as an accessible yet robust video editing solution. It is designed for beginners, content creators, and semi-professional editors who want advanced features in a user-friendly package.
Key Features of Wondershare Filmora
- AI-powered tools such as text-to-video, auto-captioning, and background removal.
- Pre-set templates for quick editing.
- Multi-track editing with drag-and-drop simplicity.
- Cross-platform availability: Windows, Mac, iOS, and Android (Google Play, App Store).
Performance and Usability
It is known for its smooth workflow and intuitive interface. Even users new to editing can quickly pick up the basics. Performance benchmarks show it handles 4K exports reasonably well, though extremely large projects may strain resources compared to professional-grade tools.
Ideal User Base
Filmora is best suited for:
- YouTubers who want polished videos quickly.
- Educators creating tutorials or online learning content.
- Small businesses producing promotional videos.
- Hobbyists experimenting with editing without the steep learning curve.
VidAU Overview
VidAU is a newer competitor that emphasises AI-driven automation. Its focus is simplifying content creation for social media, marketing, and fast-paced production needs.
Key Features of VidAU
- Strong AI emphasis: automated editing, text-to-speech, and voice cloning.
- Simplified workflows designed for TikTok, Instagram Reels, and YouTube Shorts.
- Cloud-based editing, allowing collaboration across teams.
- Quick export options optimized for social platforms.
Performance and Usability
VidAU’s strength lies in its automation. Unlike Filmora, which balances creative freedom with guidance, VidAU pushes toward near-automatic video production. While this is excellent for speed and efficiency, it can limit manual control for creators seeking advanced customisation. It is a great tool for marketers and social media teams but may feel restrictive for filmmakers or advanced editors.
Ideal User Base
VidAU is best suited for:
- Marketers producing ad creatives quickly.
- Social media influencers working on multiple daily posts.
- Teams collaborating on content remotely.
- Small agencies focused on short-form video production.
How To Separate Audio Into Different Instruments With Filmora
One question creators ask is: how to separate audio into different instruments with Filmora? While it offers strong audio editing tools, it does not natively allow full instrument isolation like DAWs (Digital Audio Workstations). However:
- You can mute, detach, and enhance audio tracks.
- Background noise removal and audio equalization are included.
- For advanced instrument separation, pairing it with third-party audio tools (like Audacity or AI-based isolators) is necessary.
This shows it is excellent for video editing but limited for complex audio engineering.
Does Filmora Have a Watermark?

Yes, it does place a watermark on exported videos when using the free version. However:
- Paid subscriptions and lifetime licenses remove the watermark.
- Users can choose between annual, monthly, or lifetime purchase options.
- The presence of a watermark is one of the biggest motivators for upgrading.
By contrast, VidAU also applies limitations in its free plan, such as shorter exports or restricted features, though not always in the form of a watermark.
Filmora vs VidAU: Feature-by-Feature Comparison
Feature | Filmora | VidAU |
Ease of Use | Very beginner-friendly | Ultra-simplified with automation |
AI Tools | Strong but balanced with manual control | Heavy emphasis on automation |
Audio Editing | Robust but limited for instrument separation | Basic, focused on voice and speech |
Export Options | 4K, wide platform compatibility | Optimized for social platforms |
Watermark | Free version only | Free plan restrictions, varies |
Best For | YouTubers, hobbyists, small businesses | Social media creators, marketers |
Pricing and Value
- Filmora: Offers monthly, annual, and lifetime plans. The lifetime option appeals to long-term creators looking for cost stability. Extra asset libraries are available via Filmstock subscription.
- VidAU: Primarily subscription-based, with pricing scaling based on AI usage, team collaboration, and cloud storage needs. Free plans usually come with restrictions on project length or number of exports.
It’s pricing flexibility makes it a better long-term investment for many, while VidAU’s model is more suitable for teams and short-form creators.
Strengths and Weaknesses
Filmora Strengths
- Rich library of effects and transitions.
- Flexible pricing with a lifetime license option.
- Balanced AI support without losing creative freedom.
- Suitable for beginners and intermediate editors.
Filmora Weaknesses
- Limited advanced audio engineering features.
- Can slow down with very large, multi-layered projects.
VidAU Strengths
- Rapid, automated content creation.
- Cloud-based collaboration for remote teams.
- Strong alignment with social media content needs.
VidAU Weaknesses
- Limited manual editing depth.
- Heavily subscription-based with fewer ownership options.
- Best suited for short content, not full-length projects.
How Filmora Can Work Hand-in-Hand with VidAU

Instead of choosing one over the other, many creators could benefit from using Filmora vs VidAU together. Each tool has unique strengths that complement the other:
- Pre-Production and Quick Drafts with VidAU: VidAU’s AI-driven tools can generate initial drafts, captions, and short social media cuts rapidly. This is particularly useful for marketers and influencers producing frequent content.
- Refinement and Detailed Editing with Filmora: Once the draft is created in VidAU, creators can export and refine it in Filmora. Here, they can add advanced transitions, color grading, overlays, multi-track editing, and fine audio adjustments.
- Workflow Integration: VidAU excels in speed and automation, while Filmora provides manual precision. Together, they form a hybrid workflow where VidAU handles fast-paced social content and Filmora ensures professional polish for long-term video projects.
- Use Case Example: A social media marketer could quickly generate multiple ad variations in VidAU, then select the best-performing draft to enhance in Filmora for YouTube campaigns or client presentations.
Conclusion
If you’re looking for creative flexibility, affordability, and long-term value, Wondershare is the stronger choice. It balances automation with manual control, making it versatile for hobbyists, educators, and semi-professionals.
If your priority is speed, AI automation, and rapid content production for social media, then VidAU may be a better fit. Its automation saves time, but it comes at the cost of flexibility.
Ultimately, the choice depends on your editing goals: Filmora for creativity and control, VidAU for efficiency and automation.
Frequently Asked Questions
Q. How to separate audio into different instruments with Filmora?
A. You can adjust, detach, and filter audio, but true instrument isolation requires third-party tools.
Q. Does Filmora have a watermark?
A. Yes, only in the free version. Paid versions remove it.
Q. Is Wondershare Filmora good for beginners?
A. Yes, it is one of the most beginner-friendly editors with advanced tools.
Q. Is VidAU better than Filmora?
A. It depends, VidAU is better for AI-driven, quick edits for social platforms, while Filmora offers more control and depth.
Q. Can it be used professionally?
A. Yes, though it is more geared toward semi-professional work. For high-end film projects, software like Premiere Pro or DaVinci Resolve may be more suitable.